In the digital age, social media is one of the best channels that can be utilized by brands to interact with their customers. The size of the company doesn’t really matter here. Social media can definitely help a brand get recognition through its channels, irrespective of the size. There are several other marketing and promotional channels which can be utilized, but social media is something that connects to almost everyone, so it is easier to reach people through that.
While designing an app, you must consider a few things like whether it reduces your cost of marketing and operations. It must also help you in increasing your sales. The design must also focus on how the customers will perceive it, how it represents your brand and the overall customer experience.
A lot of times the reason to choose a specific platform for app development is based on the budget or the money being spent on it. When it comes to cutting the budgets for mobile app development, the cross-platform approach will probably be the first and the most favorable option that anybody would think of. Businesses can indeed save almost 40% of the finance and time by opting for cross-platform development, as opposed to using the native app development platforms.
Angular is a popular open-source JS framework and one of the best web application software development. Angular provides the developers with features and capabilities like two-way data binding. The developer can customize data effectively in a specific location in the interface while there are changes being made to the model data in another.
In the recent past, hybrid apps have made their way into the app development market and carved a niche for themselves. It would be alright to say that even though hybrid apps are nothing like the native apps, they have in themselves created a league of their own, thanks to their functionality and the kind of features they offer.
In recent years, wellness and healthy lifestyles have become a trend and look more like a mainstream hobby than something that is done to keep yourself fit and healthy. The willingness to develop fitness applications and the revenue generated from those grow as quickly as the number of people promising themselves to follow a healthy routine. According to a survey conducted in 2017 carried out by Statista, 26% of respondents aged 18 to 29 regularly used apps to track their nutrition.
It is not wrong to say that an MVP or a Minimum Viable Product is the cornerstone of your mobile application. Just like how before erecting a building, a foundation is laid and the base structure is prepared which will support the entire establishment, the same way MVP will pose as a strong foundation for your mobile application.
Prototyping your mobile app has become an unavoidable step in the mobile app design and development in the modern day mobile app development world. The success of a mobile app largely depends on the prototyping of the app. But how many people really follow it? Most of the people working in the industry must be knowing about it, but do people really follow it?
Location-based advertising or location-based services came into play almost 2 years ago. But it’s now that it’s actually picking up speed and people are being able to take full advantage of it. In the beginning, very few people were using location-based advertising as a marketing channel. Now in 2018, the use of location-based advertising has definitely increased, but why don’t we get to see it in a majority of the retail businesses. Why are some businesses still not able to adapt it as a regular marketing channel?